WHAT I STAND FOR AND WHO I WORK WITH
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I work with companies in a wide range of industries to help them fire up their fans and ignite customer referrals.
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The core of what I do starts with a single question: what do your customers say about you?
That's word-of-mouth, and it matters just as much for companies that sell sushi as it does for companies that sell software. Every business needs a differentiator and a story for customers to share.
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50 percent of purchases happen due to word-of-mouth stories shared between friends and peers. I work with a small number of companies each year to help them understand what customers are saying about them, and work with them to create a strategy to maximize the business potential of those stories.
ABOUT THE FOUNDER
Principal Daniel Lemin is a digital reputation and online marketing veteran with deep agency and digital brand strategy experience. He was employee no. 400 at Google where he served on the global corporate marketing and communications team. He is the bestselling author of Talk Triggers and Manipurated. aHe has delivered strategy and advisory services for the United Nations (Food & Agriculture Organization), Best Buy, Procter & Gamble, Petco, BMC Software, Verizon Connect, Kaiser Permanente and Hilton Hotels. He also speaks and delivers workshops online and in-person more than 50 times each year including Belmont University Executive Learning Network, Wallace McCain Institute, YPO, Digital Summit, Social Media Marketing World, National Speakers Association, EO, Infusionsoft, Content Marketing World and Hawaii Tourism.
WHAT I OFFER TO CLIENTS
Urgent Crisis Counsel
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If you or your client is dealing with an urgent crisis I can tap in and even become part of your temporary crisis team.
Monitoring & Management​
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Secure your reputation with ongoing monitoring and management, delivered with comprehensive reports.
Stakeholder Alignment​
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Need to get your team on the same page? My workshops, delivered on-site, help you build strong coalitions and action plans.
Tools & Training​
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Want to build a new discipline, practice area or get your team up to speed on the tools you need? This is what you need to move forward as a team.
Planning & Strategy
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Lock down your ratings, reviews and online reputation strategy with a comprehensive roadmap and plan.
1:1 Counsel, Always​
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I keep a select client roster to ensure I can deliver dedicated client service. You will not be outsourced, assigned or given the "B" team. Only me.
CLIENTS
Ready to roll? Me too, let's go.
I'm here to assist. Contact me at daniel at onegoodbrand.com, or use this form.